Cause-related marketing and its impact on buying intention

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Veröffentlicht in:Theoretical economics letters
1. Verfasser: Amawate, Vibhas (VerfasserIn)
Weitere Verfasser: Deb, Madhurima (VerfasserIn), Manchanda, Mohit (VerfasserIn)
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Sprache:eng
Veröffentlicht: 2019
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