The Silk Road: unlocking the tourism potential through collaboration
Along the historic Silk Road, tourism has established itself as an important economic sector in many regions with the support of key international organisations like the World Tourism Organization (UNWTO) and the United Nations Educational, Scientific and Cultural Organization (UNESCO). These instit...
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Veröffentlicht in: | China and the new silk road |
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Format: | UnknownFormat |
Sprache: | eng |
Veröffentlicht: |
2020
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Zusammenfassung: | Along the historic Silk Road, tourism has established itself as an important economic sector in many regions with the support of key international organisations like the World Tourism Organization (UNWTO) and the United Nations Educational, Scientific and Cultural Organization (UNESCO). These institutions have been working for decades with multiple public and private sector stakeholders to foster collaborative and sustainable development and making full use of the rich and diverse shared Silk Road heritage while reviving and preserving it. Tourism has the potential to promote regional development and can contribute to the prosperity of the local communities. This part of the book contains an overview of the existing and evolving Silk Road tourism concept development, its challenges and opportunities and the parties involved. It also examines the BRI "New Silk Road" implications for tourism and the need for consistent research and data collection on this subject. |
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ISBN: | 3030433986 9783030434014 9783030433987 |