YouTube advertising exploring its effectiveness

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Bibliographische Detailangaben
Veröffentlicht in:The marketing review
1. Verfasser: Djafarova, Elmira (VerfasserIn)
Weitere Verfasser: Kramer, Kristina (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2019
Schlagworte:
Advertising effectiveness > Online video > Social advertising > YouTube > Aufsatz in Zeitschrift
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