Exploring the impact of brand selfie on brand attitude in the Twittersphere
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| Veröffentlicht in: | International journal of internet marketing and advertising |
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| Format: | UnknownFormat |
| Sprache: | eng |
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2019
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| New approaches for innovative business in the era of internet marketing and advertising | vol. 13, no. 2 (2019) | |
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| Special issue: breaking the barriers : the role of the internet in the international marketing of SMEs | 2008 | 4.2007/08,2/3 |
| Special issue: Selected papers on e-marketing from the thirty-fifth European Marketing Academy Conference | 2007 | 4.2007/08,1 |