Interest, but not liking, drives consumer preference toward novelty

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Bibliographische Detailangaben
Veröffentlicht in:Australasian marketing journal
1. Verfasser: Sung, Billy (VerfasserIn)
Weitere Verfasser: Vanman, Eric (VerfasserIn), Hartley, Nicole (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2019
Schlagworte:
Familiarity > Novelty > Interest > Liking > Aufsatz in Zeitschrift
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