Does CSR Matter? a longitudinal analysis of product reviews for CSR-associated brands

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Veröffentlicht in:The journal of brand management
1. Verfasser: Ford, Becky R. (VerfasserIn)
Weitere Verfasser: Stohl, Cynthia (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2019
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