Customer relationship management and the impact of e-coupons on B2C retail markets

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Veröffentlicht in:International journal of business information systems
1. Verfasser: Smith, Alan D. (VerfasserIn)
Weitere Verfasser: Shock, James R. (VerfasserIn), Beaves, Robert (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2019
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