How non-economic motivations affect electronic word-of-mouth evidence from Chinese social media

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Veröffentlicht in:International journal of information systems and change management
1. Verfasser: Sohaib, Muhammad (VerfasserIn)
Weitere Verfasser: Peng, Hui (VerfasserIn), Akram, Umair (VerfasserIn), Akram, Zubair (VerfasserIn), Bilal, Muhammad (VerfasserIn)
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Sprache:eng
Veröffentlicht: 2018
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