Retail customer engagement a systematic mapping study

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Bibliographische Detailangaben
Veröffentlicht in:	Predicting trends and building strategies for consumer engagement in retail environments
1. Verfasser:	Moretta Tartaglione, Andrea (VerfasserIn)
Weitere Verfasser:	Granata, Giuseppe (VerfasserIn)
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	2019
Schlagworte:	Kundenbindung > Einzelhandel > Bibliometrie > Aufsatz im Buch
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