Social media and the formation of organizational reputation

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Bibliographische Detailangaben
Veröffentlicht in:Academy of Management The Academy of Management review
1. Verfasser: Etter, Michael (VerfasserIn)
Weitere Verfasser: Ravasi, Davide (VerfasserIn), Colleoni, Elanor (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: January 2019
Schlagworte:
Social Web > Firmenimage > Virales Marketing > Aufsatz in Zeitschrift
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