| A framework for the consumer psychology of morality in the marketplace
|
2018 |
Campbell, Margaret C. |
| The influence of corporate social responsibility efforts on the moral behavior of high self‐brand overlap consumers
|
2018 |
Newman, Kevin P. |
| Consumers avoid buying from firms with higher CEO‐to‐worker pay ratios
|
2018 |
Mohan, Bhavya |
| Is being emotionally inexpressive cool?
|
2018 |
Warren, Caleb |
| Let it go : positive affect attenuates sunk cost bias by enhancing cognitive flexibility
|
2018 |
Emich, Kyle J. |
| Measuring processing fluency : one versus five items
|
2018 |
Graf, Laura K. M. |
| The influence of physical elevation in buildings on risk preferences : evidence from a pilot and four field studies
|
2018 |
Esteky, Sina |
| The loss of loss aversion : paying attention to reference points
|
2018 |
Higgins, E. Tory |
| Loss aversion, intellectual inertia, and a call for a more contrarian science : a reply to Simonson & Kivetz and Higgins & Liberman
|
2018 |
Gal, David |
| Judging a book by its cover : the influence of implicit self-theories on brand user perceptions
|
2018 |
Park, Ji Kyung |
| Promotional games : trick or treat?
|
2018 |
Briley, Donnel A. |
| Benefiting from disagreement : counterarguing reduces prechoice bias in information evaluation
|
2018 |
Chaxel, Anne‐Sophie |
| Social norms and the price of zero
|
2018 |
Ariely, Dan |
| The power of voice in stimulating morality : eliciting taxpayer preferences increases tax compliance
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2018 |
Lamberton, Cait |
| Judgments of taste and judgments of quality
|
2018 |
Mukhopadhyay, Anirban |
| How counterfeits infect genuine products : the role of moral disgust
|
2018 |
Amar, Moty |
| Discounting humanity : when consumers are price conscious, employees appear less human
|
2018 |
Henkel, Alexander P. |
| Projecting lower competence to maintain moral warmth in the avoidance of prosocial requests
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2018 |
Liu, Peggy J. |
| The name game : how naming products increases psychological ownership and subsequent consumer evaluations
|
2018 |
Stoner, Jennifer L. |
| Do mothers spend more on daughters while fathers spend more on sons?
|
2018 |
Nikiforidis, Lambrianos |
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