Information technology use in retail chains impact on the standardisation of pricing and promotion strategies and performance

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Bibliographische Detailangaben
Veröffentlicht in:	Journal of retailing and consumer services
1. Verfasser:	Morimura, Fumikazu (VerfasserIn)
Weitere Verfasser:	Sakagawa, Yuji (VerfasserIn)
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	November 2018
Schlagworte:	Retail chain > Information technology use > Pricing strategy > Promotion strategy > Standardisation > Aufsatz in Zeitschrift
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