Scanning for discounts examining the redemption of competing mobile coupons

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Bibliographische Detailangaben
Veröffentlicht in:	Academy of Marketing Science Journal of the Academy of Marketing Science
1. Verfasser:	Mills, Paul (VerfasserIn)
Weitere Verfasser:	Zamudio, César (VerfasserIn)
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	September 2018
Schlagworte:	Mobile coupons > Redemption > Competing coupons > Reference price > Range theory > Aufsatz in Zeitschrift
Tags:	Tag hinzufügen Keine Tags, Fügen Sie den ersten Tag hinzu!

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