Exploring omnichannel retailing common expectations and diverse realities

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Bibliographische Detailangaben
Weitere Verfasser:	Piotrowicz, Wojciech (HerausgeberIn), Cuthbertson, Richard (HerausgeberIn)
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	Cham, Switzerland Springer 2019
Schlagworte:	Multikanalvertrieb > Einzelhandel > Welt > Fallstudie > Geschäftsmodell > Mehrgleisiger Vertrieb
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Titel	Jahr	Verfasser
Implementation of omnichannel strategy in the us retail : evolutionary approach	2019	Cao, Lanlan
The development of digital distribution channels in poland’s retail pharmaceutical market	2019	Pieriegud, Jana
A framework for omnichannel differentiation strategy : integrating the information delivery and product fulfilment requirements	2019	Kassim, Erne Suzila
Exploring omnichannel retailing : common expectations and diverse reality	2019	Piotrowicz, Wojciech
Crafting an omnichannel strategy : identifying sources of competitive advantage and implementation barriers	2019	Rusanen, Olli
Development of omnichannel in India : retail landscape, drivers and challenges	2019	Banerjee, Mohua
Retail promotional communication : the comparative effectiveness of print versus online	2019	Ziliani, Cristina
Drivers for channel integration and omnichannel strategy : evidence from the leading grocery retailer in Turkey	2019	Hüseyinoğlu, Işık Özge Yumurtacı
Does service quality perception in omnichannel retailing matter? : a systematic review and agenda for future research	2019	Akter, Shahriar
The use of mobile technologies in physical stores : the case of fashion retailing	2019	Perry, Patsy
Futurising the physical store in the omnichannel retail environment	2019	Alexander, Bethan
Last mile framework for omnichannel retailing : delivery from the customer perspective	2019	Piotrowicz, Wojciech