Country of origin effect looking back and moving forward

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Bibliographische Detailangaben
Veröffentlicht in:Journal of promotion management
1. Verfasser: Cheah, Isaac (VerfasserIn)
Weitere Verfasser: Phau, Ian (VerfasserIn), Aiello, Gaetano (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2018
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