Sport pro = Twitter pro? : how soccer stars use Twitter at the height of their career
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2019 |
Grimmer, Christoph G. |
Topics and research trends of health clubs management : will innovation be part of the fitness industry research interests?
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2019 |
Miragaia, Dina Alexandra Marques |
Key factors for ensuring performance and attracting practitioners to small sport clubs
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2019 |
Musso, Fabio |
Factors affecting consumer repurchase of university sports team merchandise
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2019 |
Childs, Michelle |
Examining the effectiveness of measuring team brand association networks with textual analysis software
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2019 |
Walsh, Patrick |
Mass participant sport event brand associations : an analysis of two event categories
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2019 |
Rice, Jason A. |
Editorial: entrepreneurship and sport business research : synthesis and lessons : introduction to the special journal issue
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2019 |
Ratten, Vanessa |
Intellectual capital assets and brand value of English football clubs
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2019 |
Leitão, João |
Motivation and high performance sports events : an exploratory investigation of the motives underlying repeated participation
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2019 |
Koronios, Konstantinos |
Ambush marketing and the Olympic and Paralympic Marks Act : a national sponsor perspective
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2019 |
Ellis, Dana |
Marketing investments in sport venue naming rights and the market value of the firm
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2019 |
Goldberg, David M. |
Exploring consumer responses to a nationwide breast cancer awareness campaign : the case of the National Football League's Crucial Catch campaign
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2019 |
Kwak, Dae Hee |
Becoming fans abroad : a qualitative study of soccer fan socialisation
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2019 |
Delia, Elizabeth B. |
Brand image transfer from team to sponsor : how effective is it to sponsor a football team with little success?
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2019 |
Santos, Manuel Alonso dos |
Enabling process of e-WOM and self-image congruence in Facebook page : a case study of passionate partisanship in the Thai professional soccer team
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2019 |
Thongchai Srivardhana |
Effects of employee training on job satisfaction outcomes among sport ticket sellers
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2019 |
Popp, Nels |
Simulation of drowsy-athlete transportation by road : sport type matters
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2019 |
Nazarenko, Andrey S. |
Explicating professional boxers' narrative dynamics towards competitive aggressiveness and potential market entry
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2019 |
Kauppinen, Antti |
Psychological contract fulfilment and innovative work behaviours of employees in sport-based SBEs : the mediating role of organisational citizenship
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2019 |
Barnhill, Christopher R. |
Management in sport for development : examining the structure and processes of a sport diplomacy initiative
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2019 |
Dixon, Marlene |