Asian agribusiness management : case studies in growth, marketing, and upgrading strategies

Asian agribusiness management case studies in growth, marketing, and upgrading strategies

"This book of case studies is designed to provide useful information for instructional purposes and for those interested in the management of Asian agribusiness. This collected volume of case studies is organized around three major themes--growth, marketing, and upgrading strategies. Many of th...

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Bibliographische Detailangaben
Weitere Verfasser: Christy, Ralph D. (HerausgeberIn), Bernardo, Joselito Cruz (HerausgeberIn), Hampel-Milagrosa, Aimée (HerausgeberIn), Fu, Lin (HerausgeberIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: New Jersey World Scientific 2019
Schlagworte:
Lebensmittelmarkt > Agroindustrie > Branchenentwicklung > Asien > Agricultural industries > Management > Produce trade > Case studies > Fallstudie > Agrobusiness
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Titel Jahr Verfasser
Maharashtra Hybrid Seeds Company : evolution of an agribusiness success story 2019 Zehr, Benjamin R.
Metro Kang Jian : marketing strategies in a competitive health supplements industry 2019 Fu, Lin
Kirirom Food Production : Cambodia's flagship dried fruit company 2019 Anderson, Martha
Mathesis Food Products Company : bringing back the millet 2019 Hampel-Milagrosa, Aimée
Key trends and drivers in Asian agribusiness 2019 Fu, Lin
Soyuz Foods International : small fruit, big dreams 2019 Fu, Lin
CEO Agrifood Limited : growing through value-addition 2019 Haqqi, Faraz
CDIP : introducing crocodile oil to ASEAN+3 2019 Hickey, Amanda Peçanha
RiverPRO's environmentally-friendly paper : growing through sustainability 2019 Rusmevichientong, Pimbucha
Zenxin : organic produce trailblazer in Malaysia 2019 Fu, Lin
Malagos Farmhouse Cheese : crafting cheese at 38°C 2019 Hampel-Milagrosa, Aimée
A primer on enterprise upgrading 2019 Hampel-Milagrosa, Aimée
Lingzhi Mushroom Company : not your typical mushroom management 2019 Hampel-Milagrosa, Aimée
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