Opportunities and challenges of value co-creation the role of customer involvement in hotel service development

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Veröffentlicht in:International journal of contemporary hospitality management
1. Verfasser: Ma, Shuang (VerfasserIn)
Weitere Verfasser: Gu, Huimin (VerfasserIn), Wang, Yonggui (VerfasserIn), Hampson, Daniel P. (VerfasserIn)
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Sprache:eng
Veröffentlicht: 2017
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