A financial approach-based measurement of brand equity in the restaurant industry

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Veröffentlicht in:Tourism economics
1. Verfasser: Choi, Serin (VerfasserIn)
Weitere Verfasser: Choi, Kyuwan (VerfasserIn), Lee, Seoki (VerfasserIn), Lee, Kyuseok (VerfasserIn)
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Sprache:eng
Veröffentlicht: November 2017
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