Data analytics for business : lessons for sales, marketing, and strategy

Data analytics for business lessons for sales, marketing, and strategy

Interest in applying analytics, machine learning, and artificial intelligence to sales and marketing has grown dramatically, with no signs of slowing down. This book provides essential guidance to apply advanced analytics and data mining techniques to real-world business applications. The foundation...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
1. Verfasser: Haimowitz, Ira J. (VerfasserIn)
Weitere Verfasser: Greenley, Ray (ErzählerIn)
Format: Online
Sprache:eng
Veröffentlicht: Old Saybrook, Connecticut Tantor Media, Inc. 2024
Sebastopol, CA O'Reilly Media Inc.
Ausgabe:[First edition]
Schlagworte:
Business > Data processing > Marketing > Machine learning > Gestion > Informatique > Apprentissage automatique
Online Zugang:https://learning.oreilly.com/library/view/~/9798350837391/?ar
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