na xie nian wo men yi qi feng jin yong gu long gang ju

von li du jie
Veröffentlicht 201212

The exposure effect of unclicked banner advertisements

von Yoon, Hee-Sook
Veröffentlicht in Cross-cultural buyer behavior (2007)

Do resonant advertisements resonate with consumers? : the interaction of wordplay, regulatory focus, and need for cognition and its impact on persuasion

von Choi, Jieun
Veröffentlicht in Journal of advertising research (2017)

Voluntary self-disclosure of information on the Internet : a multimethod study of the motivations and consequences of disclosing information on blogs

von Lee, Doo-Hee
Veröffentlicht in Psychology & marketing (2008)

The effect of non-stereotypical gender role advertising on consumer evaluation

von Chu, Kyounghee
Veröffentlicht in International journal of advertising (2016)

Empirical classification of web site structure: a cross-national comparison

von Suh, Koo-Won
Veröffentlicht in Cross-cultural buyer behavior (2007)

Cross-cultural buyer behavior

Veröffentlicht 2007

Are banner advertisements in online games effective?

Veröffentlicht in Journal of advertising (2013)

Do online brand communities help build and maintain relationships with consumers? : a network theory approach

Veröffentlicht in The journal of brand management (2011)