Making qualitative decisions from quantitative cues : understanding the customers' willingness to pay

von Yip, Nick K. T.
Veröffentlicht in Journal of revenue and pricing management (2012)

Theoretical foundations in the pricing of intermediating services : the case of payments via mobile phones

von Ng, Irene
Veröffentlicht in Journal of revenue and pricing management (2010)

Mechanism design in an integrated approach towards revenue management : the case of Empress Cruise Lines

von Ng, Irene
Veröffentlicht in The service industries journal (2011)

Outcome-based contracts as a driver for systems thinking and service-dominant logic in service science : evidence from the defence industry

von Ng, Irene
Veröffentlicht in European management journal (2009)

Academic engagement as knowledge co-production and implications for impact : evidence from Knowledge Transfer Partnerships

von Rossi, Federica
Veröffentlicht in Journal of business research (2017)

E-commerce platform acceptance : suppliers, retailers, and consumers

Veröffentlicht 2014

Outcome-based contracts as new business model : the role of partnership and value-driven relational assets

von Ng, Irene
Veröffentlicht in Industrial marketing management (2013)

The long-term impact of engaged scholarship : how do SMEs capitalise on their engagement with academics to explore new opportunities?

von Rosli, Ainurul
Veröffentlicht in International small business journal (2018)

Eight challenges of servitisation for the configuration, measurement and management of organisations

von Nudurupati, Sai S.
Veröffentlicht in Journal of service theory and practice (2016)

The adoption of technological innovations in a B"B context and its impact on firm performance : an ethical leadership perspective

von Lin, Woon Leong
Veröffentlicht in Industrial marketing management (2020)

Does affective evaluation matter for the success of university-industry collaborations? : a sentiment analysis of university-industry collaborative project reports

von Silva, Muthu de
Veröffentlicht in Technological forecasting & social change (2021)

An extended fuzzy-AHP approach for the evaluation of green product designs

Veröffentlicht in Institute of Electrical and Electronics Engineers IEEE transactions on engineering management (2013)

Constituents of dynamic marketing capability : strategic fit and heterogeneity in export performance

von Hoque, Mohammad Tayeenul
Veröffentlicht in Journal of business research (2022)

Influence of green innovation strategy on brand value : the role of marketing capability and R&D intensity

von Lin, Woon Leong
Veröffentlicht in Technological forecasting & social change (2021)