Strategic marketing : a guide for developing sustainable competitive advantage

von Xavier, M. J.
Veröffentlicht 1999

Strategic marketing : a guide for developing sustainable competitive advantage

von Xavier, M. J.
Veröffentlicht 1999

Innovations in consumer science : applications of neuro-scientific research tools

von Agarwal, Sharad
Veröffentlicht in Adoption of innovation (2015)

Determinants of customers' online purchase intention : an empirical study in India

von Thamizhvanan, Arun
Veröffentlicht in Journal of Indian business research (2013)

Impact of entrepreneurship development through corporate interventions : an assessment of the case of HLL's project Shakti

von Xavier, M. J.
Veröffentlicht in Product and market development for subsistence marketplaces (2007)

Outshopping through the Internet : a multicountry investigation

Veröffentlicht in Journal of global marketing (2009)