Predicting Reach to Find Persuadable Customers: Improving Uplift Models for Churn Prevention

von Verhelst, Theo
Veröffentlicht in DS (24. : 2021 : Online) Discovery Science (2021)

Understanding Telecom Customer Churn with Machine Learning: From Prediction to Causal Inference

von Verhelst, Théo
Veröffentlicht in Benelux AI Conference (31. : 2019 : Brüssel) Artificial intelligence and machine learning (2020)