Linked mystery shopping inventory to customer-seller encounters

von Kehagias, John
Veröffentlicht in Journal of customer behaviour (2011)

Internal-market orientation : a misconceived aspect of marketing theory

von Gounaris, Spiros
Veröffentlicht in European journal of marketing (2010)

New sheriff in town? : discovering Generation Z as tourists

von Kamenidou, Irene
Veröffentlicht in Generation Z marketing and management in tourism and hospitality (2021)

The importance of factors influencing product-harm crisis management across different crisis extent levels: a conjoint analysis

Veröffentlicht in Journal of targeting, measurement and analysis for marketing (2009)

An empirical investigation of the relationship between market orientation and MrklS effectiveness in upscale hotels in Greece

von Chatzipanagiotou, Kalliopi C.
Veröffentlicht in Journal of targeting, measurement and analysis for marketing (2008)

Pilgrimages: the "promised land" for travel agents?

Veröffentlicht in International journal of contemporary hospitality management (2010)

Product-harm crisis management : time heals all wounds?

Veröffentlicht in Journal of retailing and consumer services (2009)

The role of consumer ethical beliefs in product-harm crises

Veröffentlicht in Journal of consumer behaviour (2011)

Opportunities and threats for competitors in product-harm crises

Veröffentlicht in Marketing intelligence & planning (2010)