Can disclosures aid children's recognition of TV and website advertising?

von Vanwesenbeeck, Ini
Veröffentlicht in ICORIA (Veranstaltung : 15. : 2016 : Ljubljana) Challenges in an age of dis-engagement (2017)

Young adolescents' advertising literacy and purchase intention in social network games : influence of perspective taking and need for cognition

von Vanwesenbeeck, Ini
Veröffentlicht in Journal of consumer behaviour (-2017)

Go with the flow : how children's persuasion knowledge is associated with their state of flow and emotions during advergame play

von Vanwesenbeeck, Ini
Veröffentlicht in Journal of consumer behaviour (-2016)

Young adolescents and advertising on social network games : a structural equation model of perceived parental media mediation, advertising literacy, and behavioral intention

von Vanwesenbeeck, Ini
Veröffentlicht in Journal of advertising (-2016)

Children and advergames : the role of product involvement, prior brand attitude, persuasion knowledge and game attitude in purchase intentions and changing attitudes

von Vanwesenbeeck, Ini
Veröffentlicht in International journal of advertising (2017)

The development and testing of a child-inspired advertising disclosure to alert children to digital and embedded advertising

von De Jans, Steffi
Veröffentlicht in Journal of advertising (-2018)

Effects of diclosing influencer marketing in videos : an eye tracking study among children in early adolescence

von Reijmersdal, Eva A. van
Veröffentlicht in Journal of interactive marketing (2020)