Faire de la recherche et publier en éthique du marketing

von Vanhamme, Joëlle
Veröffentlicht in Recherche et applications en marketing (2017)

To reduce waste, have it repaired! : the quality signaling effect of product repairability

von Munten, Pauline
Veröffentlicht in Journal of business research (2023)

Theoretical lenses for understanding the CSR-consumer paradox

von Janssen, Catherine
Veröffentlicht in Journal of business ethics (2015)

Measuring different emotions in children with a pictorial scale : a self-reported nonverbal tool measures the emotions children experience when exposed to ads

von Vanhamme, Joëlle
Veröffentlicht in Journal of advertising research (2019)

Should luxury brands say it out loud? : brand conspicuousness and consumer perceptions of responsible luxury

von Janssen, Catherine
Veröffentlicht in Journal of business research (2017)

How to write really good articles for premier academic journals

von LaPlaca, Peter J.
Veröffentlicht in Industrial marketing management (2018)

Creating theory for business strategies for sustainability and climate change : transitional and transformational strategies and ecocentric dynamic capabilities

von Borland, Helen
Veröffentlicht in Business strategies for sustainability (2019)

Building theory at the intersection of ecological sustainability and strategic management

von Borland, Helen
Veröffentlicht in Journal of business ethics (2016)

The Manchester Super Casino : experience and learning in a cross-sector social partnership

von Reast, Jon
Veröffentlicht in Engaging with stakeholders (2019)

The Manchester Super Casino : experience and learning in a cross-sector social partnership

Veröffentlicht in Journal of business ethics (2010)

Sustainable value chain management : a research anthology

Veröffentlicht 2013

The catch-22 of responsible luxury : effects of luxury product characteristics on consumers' perception of fit with corporate social responsibility

Veröffentlicht in Journal of business ethics (2014)

On the importance of social integration for minority targeting effectiveness

Veröffentlicht in International journal of research in marketing (2012)

Legitimacy-seeking organizational strategies in controversial industries : a case study analysis and a bidimensional model

Veröffentlicht in Journal of business ethics (2013)

To do well by doing good : improving corporate image through cause-related marketing

Veröffentlicht in Journal of business ethics (2012)

Investigating the drivers of corporate social responsibility in the global tea supply chain : a case study of Eastern Produce Limited in Malawi

von Mzembe, Andrew Ngawenja
Veröffentlicht in Corporate social responsibility and environmental management (-2016)

Communicating corporate social responsibility in the digital era

von Lindgreen, Adam
Veröffentlicht 2018

Addressing tensions in coopetition for sustainable innovation : insights from the automotive industry

von Munten, Pauline
Veröffentlicht in Journal of business research (2021)

Playing with fire : aggravating and buffering effects of ex ante CSR communication campaigns for companies facing allegations of social irresponsibility

Veröffentlicht in Marketing letters (2015)

Not all claps and cheers : humor in business and society relationships

Veröffentlicht 2018