The social side of consumerism : human need satisfaction as antecedents of economic need satisfaction in an online environment ; empirical evidence from the airport industry

von Tenge, Marion
Veröffentlicht in Handbook of research on consumerism in business and marketing (2014)

Public social platforms as extension of airport organizations : a social capital approach for building organizational performance

von Tenge, Marion
Veröffentlicht in Contemporary approaches of international business management, economics, and social research (2014)

Social software platforms as motor of Relationship Marketing in services : a conceptual framework with focus on the airport industry

von Tenge, Marion
Veröffentlicht in Customer-centric marketing strategies (2013)