Dynamic relationships between US and Thai rice prices

Veröffentlicht in Agricultural economics (1996)

<<The>> masterbrand mandate : the management strategy that unifies companies and multiplies value

von Upshaw, Lynn B.
Veröffentlicht 2000

How global brands compete

von Holt, Douglas B.
Veröffentlicht in Brands and brand management ; Vol. 4: Cross-cultural and critical perspectives on brands (2009)

Managing the global brand : a typology of consumer perceptions

von Holt, Douglas B.
Veröffentlicht in The global market (2004)