Product development strategy : innovation capacity and entrepreneurial firm performance in high-tech SMEs

von Tajvidi, Mina
Veröffentlicht 2015

Technological Advancement in Marketing: Co-creation of Value with Customers eee eene

von Tajvidi, Mina
Veröffentlicht in AMCIS (24. : 2018 : New Orleans, La.) 24th Americas Conference on Information Systems (AMCIS 2018) ; Volume 2 of 6 (2018)

Understanding market agility for new product success with big data analytics

von Hajli, Nick
Veröffentlicht in Industrial marketing management (2020)

Using artificial intelligence to detect crisis related to events : decision making in B2B by artificial intelligence

von Farrokhi, Aydin
Veröffentlicht in Industrial marketing management (2020)

How do experiences enhance brand relationship performance and value co-creation in social commerce? : the role of consumer engagement and self brand-connection

von Nadeem, Waqar
Veröffentlicht in Technological forecasting & social change (2021)

Brand co-creation through social commerce information sharing : the role of social media

von Tajvidi, Mina
Veröffentlicht in Journal of business research (2020)

People, technologies, and organizations interactions in a social commerce era

von Hajli, Nick
Veröffentlicht in Institute of Electrical and Electronics Engineers IEEE transactions on engineering management (2017)