Customer preferences for frontline employee traits : homophily and heterophily effects

von Streukens, Sandra
Veröffentlicht in Psychology & marketing (2013)

Online complaining : understanding the adoption process and the role of individual and situational characteristics

von Andreassen, Tor W.
Veröffentlicht in Managing service quality (2013)

Bootstrapping and PLS-SEM : a step-by-step guide to get more out of your bootstrap results

von Streukens, Sandra
Veröffentlicht in European management journal (2016)

Service innovation and electronic word-of-mouth : is it worth listening to?

von Andreassen, Tor W.
Veröffentlicht in Managing service quality (2009)

Customer value measurement

von Leroi-Werelds, Sara
Veröffentlicht in Marketing Science Institute (Cambridge, Mass.) MSI reports (2011)

The effect of service employees' technology readiness on technology acceptance

von Walczuch, Rita
Veröffentlicht in Information & management (2007)

The role of corporate image and company employment image in explaining application intentions

von Lemmink, Jos
Veröffentlicht in Journal of economic psychology (2003)

Cooperating for service excellence in multi-channel service systems : an empirical assessment

von Wiertz, Caroline
Veröffentlicht 2003

Does communicating the customer's resource integrating role improve or diminish value proposition effectiveness?

von Leroi-Werelds, Sara
Veröffentlicht in Journal of service management (2017)

Assessing the value of commonly used methods for measuring customer value : a multi-setting empirical study

Veröffentlicht in Academy of Marketing Science Journal of the Academy of Marketing Science (2014)

Deliberate learning mechanisms for stimulating strategic innovation capacity

Veröffentlicht in Long range planning (2013)

Building capabilities to manage strategic alliances

Veröffentlicht in Industrial marketing management (2011)

On the role of normative influences in commercial virtual communities

von Wiertz, Caroline
Veröffentlicht 2003

Boost customer loyalty with online support : the case of mobile telecomms providers

Veröffentlicht 2003

Return on marketing investments in B2B customer relationships : a decision-making and optimization approach

von Streukens, Sandra
Veröffentlicht in Industrial marketing management (2011)

What drives the intention to complain?

von Lervik-Olsen, Line
Veröffentlicht in Journal of service theory and practice (2016)

Analyzing factorial data using PLS : application in an online complaining context

Veröffentlicht in Handbook of partial least squares (2010)

What to diffuse in a gender-specific store? : the effect of male and female perfumes on customer value and behaviour

von Doucé, Lieve
Veröffentlicht in Journal of consumer behaviour (-2016)

Customer self-efficacy in technology-based self-service : assessing between- and within-person differences

Veröffentlicht in Journal of service research (2009)

The effect of humor in electronic service encounters

von Dolen, Willemijn M. van
Veröffentlicht in Journal of economic psychology (2008)