Opportunity cost consideration

von Spiller, Stephen A.
Veröffentlicht in Journal of consumer research (2011)

How does the perceived value of a medium of exchange depend on its set of possible uses?

von Spiller, Stephen A.
Veröffentlicht in Organizational behavior and human decision processes (2020)

On consumer beliefs about quality and taste

von Spiller, Stephen A.
Veröffentlicht in Journal of consumer research (2017)

Too much of a good thing : the benefits of implementation intentions depend on the number of goals

von Dalton, Amy N.
Veröffentlicht in Journal of consumer research (2012)

Too much of a good thing : the benefits of implementation intentions depend on the number of goals

von Dalton, Amy N.
Veröffentlicht in Journal of consumer research (2014)

The Cambridge handbook of consumer psychology

Veröffentlicht 2023

Learning millennial-style

von Carlin, Bruce Ian
Veröffentlicht 2014

Judgments based on stocks and flows : different presentations of the same data can lead to opposing inferences

von Spiller, Stephen A.
Veröffentlicht in Management science (2020)

Millennial-style learning : search intensity, decision making, and information sharing

von Carlin, Bruce Ian
Veröffentlicht in Management science (2018)

A systematic self-observation study of consumers' conceptions of practical wisdom in everyday purchase events

von Mick, David Glen
Veröffentlicht in Journal of business research (2012)

A generalizable scale of propensity to plan : the long and the short of planning for time and for money

Veröffentlicht in Journal of consumer research (2010)

Spotlights, floodlights, and the magic number zero : simple effects tests in moderated regression

Veröffentlicht in Journal of marketing research (2013)

Median splits, type II errors, and fals-positive consumer psychology : don't fight the power

von McClelland, Gary H.
Veröffentlicht in Journal of consumer psychology (2015)