The new board game for travel and tourism : emerging trends for travel and tourism industry post COVID-19

von Singh, Harshita
Veröffentlicht in Redefining business strategies for the service industry (2020)

The youth's way of personal branding as Bookstagrammers

von Singh, Harshita
Veröffentlicht in Contemporary approaches of digital marketing and the role of machine intelligence (2023)

Bookstagrammers vs. BookTubers : a comparative study on readers' preferred social media book influencer

von Singh, Harshita
Veröffentlicht in Marketing innovation strategies and consumer behavior (2024)