Measuring the effect of brand equity on the consumers' purchase intention

von Sharma, Veenu
Veröffentlicht in International journal of services technology and management (2015)

Analyzing the food waste reduction intentions of UK households : a Value-attitude-behavior (VAB) theory perspective

von Habib, Muhammad Danish
Veröffentlicht in Journal of retailing and consumer services (2023)

Over-the-top (OTT) retailing in the post pandemic world : unveiling consumer drivers and barriers using a qualitative study

von Agarwal, Reeti
Veröffentlicht in Journal of retailing and consumer services (2023)

Technology-enabled cure and care : an application of innovation resistance theory to telemedicine apps in an emerging market context

von Kautish, Pradeep
Veröffentlicht in Technological forecasting & social change (2023)