Sales tax and consumer purchase decisions

von Key, Kimberly G.
Veröffentlicht in The journal of applied business research (2004)

Retail and service encounters : the inter-cultural tourist experience

von Hartman, Katherine B.
Veröffentlicht in Marketing of tourism experiences (2010)

Retail and service encounters : the inter-cultural tourist experience

von Hartman, Katherine B.
Veröffentlicht in Journal of hospitality marketing & management (2009)

Analysis of information content in United States and Korean magazine advertising

von Weun, Seungoog
Veröffentlicht in Journal of global business (2004)

Branded Entertainment : past, present, and future

von Martí-Parreño, José
Veröffentlicht in Engaging consumers through branded entertainment and convergent media (2015)

User-generated-content : concept, typology, and marketing outcomes

von Martí-Parreño, José
Veröffentlicht in Engaging consumers through branded entertainment and convergent media (2015)

Promotion in differing cultural contexts : a cross-cultural analysis of values reflected in television advertising from Mexico and the United States

Veröffentlicht in The journal of current research in global business (2012)