The effects of trust on parasocial interaction of Malaysian Facebook (FB) travel community

von Samshul-Amry Abd-Latif
Veröffentlicht in Handbook of research on technology applications for effective customer engagement (2021)

Consumer racism : a scale modification

von Samshul-Amry Abd-Latif
Veröffentlicht in Asia Pacific journal of marketing and logistics (2017)

Multidisciplinary perspectives on cross-border trade and business

Veröffentlicht 2022

A study on the boycott motivations of Malaysian non-Muslims

von Asmat Nizam Abdul Talib
Veröffentlicht in Journal of Islamic marketing (2016)