Qualitative research and motivation research

von Sampson, Peter
Veröffentlicht in Consumer market research handbook (1972)

The technical revolution of the 1970s : will it happen in the 1980s?

von Sampson, Peter
Veröffentlicht in Market Research Society Journal of the Market Research Society (1980)

Qualitative research : the "new", the "old" and a question mark

Veröffentlicht 1987

One from the road

von Sampson, Peter
Veröffentlicht 2012

Attitude measurement and behaviour prediction : some alternative beliefs

von Sampson, Peter
Veröffentlicht in Attitude research bridges the Atlantic (1975)

Making decisions about launching new products

von Factor, Stephen
Veröffentlicht in Market Research Society Journal of the Market Research Society (1983)

Improving the effeciency of research methods udses in advertising tracking studies: a case history

von Sampson, Peter
Veröffentlicht in European Society for Opinion and Marketing Research Esomar congress (1977)

Tales from the Skagit valley

Veröffentlicht 2015