Maybe I just got (un)lucky : one-on-one conversations and the malleability of post-consumption product and service evaluations

von Brannon, Daniel C.
Veröffentlicht in Journal of consumer research (2018)

Price inferences for sacred versus secular goods : changing the price of medicine influences perceived health risk

von Samper, Adriana
Veröffentlicht in Journal of consumer research (2013)

Doing it the hard way : how low control drives preferences for high-effort products and services

von Cutright, Keisha M.
Veröffentlicht in Journal of consumer research (2014)

Beauty, effort, and misrepresentation : how beauty work affects judgments of moral character and consumer preferences

von Samper, Adriana
Veröffentlicht in Journal of consumer research (2018)

We are what we buy?

von Cutright, Keisha M.
Veröffentlicht in The Routledge companion to identity and consumption (2013)

It's too pretty to use! : when and how enhanced product aesthetics discourage usage and lower consumption enjoyment

von Wu, Freeman
Veröffentlicht in Journal of consumer research (2017)