Valor percibido, actitud y lealtad del cliente en el comercio minorista : = Perceived value, customer attitude and loyalty in retailing

von Ruiz-Molina, María Eugenia
Veröffentlicht in Universia business review (2009)

El desdoblamiento de acciones en el mercado español : factores determinantes y efectos

von Ruiz Molina, María Eugenia
Veröffentlicht 2008

Relationship and market conditions : outcomes in marketing channels

von Ruiz-Molina, Maria-Eugenia
Veröffentlicht in Journal of business-to-business marketing (2012)

Retail customer segmentation based on relational benefits

von Gil Saura, Irene
Veröffentlicht in Journal of relationship marketing (2009)

Logistics service quality and buyer-customer relationships : the moderating role of technology in B2B and B2C contexts

von Gil Saura, Irene
Veröffentlicht in The service industries journal (2011)

Logistics service quality and technology investment in retailing

von Gil Saura, Irene
Veröffentlicht in European retail research (2009)

Do innovation and sustainability influence customer satisfaction in retail? : a question of gender

von Marín, Antonio
Veröffentlicht in Economic research (2022)

How can integrated marketing communications and advanced technology influence the creation of customer-based brand equity? : evidence from the hospitality industry

von Šerić, Maja
Veröffentlicht in International journal of hospitality management (2014)

Information and communication technologies in rural hotels

von Ruiz-Molina, María-Eugenia
Veröffentlicht in International journal of sustainable economy (2010)

Customer relations and loyalty-based segmentation : a b2b approach in the tourism industry

von Gil Saura, Irene
Veröffentlicht in Customer relations (2011)

Satisfaction with service recovery : moderating effect of age in word-of-mouth

von Moliner-Velázquez, Beatriz
Veröffentlicht in The journal of consumer marketing (2015)

Strengthening relational ties and building loyalty through relational innovation and technology : evidence from Spanish hotel guests

von Gil Saura, Irene
Veröffentlicht in Big data and innovation in tourism, travel, and hospitality (2019)

Customer value in Quick-Service Restaurants : a cross-cultural study

von Gallarza-Granizo, Martina G.
Veröffentlicht in International journal of hospitality management (2020)

Internationalization patterns in fashion retail distribution : implications for firm results

von Mollá Descals, Alejandro
Veröffentlicht in The service industries journal (2011)

Relational benefits and loyalty in retailing : an inter-sector comparison

von Ruiz-Molina, Maria-Eugenia
Veröffentlicht in International journal of retail & distribution management (2009)

Relational benefits, value, and satisfaction in the relationships between service companies

von Ruiz-Molina, María-Eugenia
Veröffentlicht in Journal of relationship marketing (2015)

Logistic service quality and technology : a comparison between supplier-retailer and retailer-consumer relationships

von Gil Saura, Irene
Veröffentlicht in The international review of retail, distribution and consumer research (2008)

Information and communication technology in retailing : a cross-industry comparison

von Gil Saura, Irene
Veröffentlicht in Journal of retailing and consumer services (2009)

A multidisciplinary project integrating marketing research, art and Spanish language for social sciences

von Cuadrado-García, Manuel
Veröffentlicht in Cases on innovations in educational marketing (2011)

Retail innovativeness : importance of ICT and impact on consumer behaviour

von Gil Saura, Irene
Veröffentlicht in Handbook of research on retailer-consumer relationship development (2014)