Retailer-non-profit organization (NPO) partnerships : building trust with socially conscious consumers

von Rudkowski, Janice
Veröffentlicht in Handbook of research on retailer-consumer relationship development (2014)

Here today, gone tomorrow? : mapping and modeling the pop-up retail customer journey

von Rudkowski, Janice
Veröffentlicht in Journal of retailing and consumer services (2020)