Advertising and violence : concepts and perspectives

Veröffentlicht 2014

Special issue on advertising and its connection to violence and abuse

Veröffentlicht 2011

Advertising and violence : concepts and perspectives

Veröffentlicht 2014

Special issue on advertising and its connection to violence and abuse

Veröffentlicht 2010

Salesperson effectiveness and relational communication : an observational field study of salesperson/customer conversational interaction

von Rifon, Nora J.
Veröffentlicht 1989

The effects of message framing and reference points of public service announcements on bystander intervention in college students' binge-drinking

von Li, Kang
Veröffentlicht in ICORIA (Veranstaltung : 14. : 2015 : London) Bridging the gap between advertising academia and practice (2017)

Promoting i-safety : effects of privacy warnings and privacy seals on risk assessment and online privacy behavior

von Larose, Robert
Veröffentlicht in Journal of consumer affairs (2007)

It is a match : the impact of congruence between celebrity image and consumer ideal self on endorsement effectiveness

von Choi, Sejung Marina
Veröffentlicht in Psychology & marketing (2012)

Celebrity violence outside the ad context : synergies and concerns

von Rifon, Nora J.
Veröffentlicht in Advertising and violence (2015)

Violence and advertising : effects and consequences

von Rifon, Nora J.
Veröffentlicht in Journal of advertising (2010)

Advertising and violence : concepts and perspectives

Veröffentlicht 2015

Consumer receptivity to green ads : a test of green claim types and the role of individual consumer characteristics for green ad response

Veröffentlicht in Journal of advertising (2012)

Consumer receptivity to green ads : a test of green claim types and the role of individual consumer characteristics for green ad response

Veröffentlicht in Green advertising and the reluctant consumer (2014)

Age-dependent effects of food advergame brand integration and interactivity

Veröffentlicht in International journal of advertising (2014)