Financial knowledge acquisition among the young : the role of financial education, financial experience, and parents' financial experience

von Tang, Ning
Veröffentlicht in Financial services review (2015)

The real campaign : the role of authenticity in the effectiveness of advertising disclaimers in digitally enhanced images

von Cornelis, Erlinde
Veröffentlicht in Journal of business research (2017)

Emotional intelligence, behavioral procrastination, and online (over)consumption

von Peter, Paula C.
Veröffentlicht in The dark side of social media (2018)

Targeting social messages with emotions of change : the call for optimism

von Peter, Paula C.
Veröffentlicht in Journal of public policy & marketing (2012)

Marketing for social change

von Mendini, Monica
Veröffentlicht in Marketing and humanity (2019)

The potential positive effects of time spent on Instagram on consumers’ gratitude, altruism, and willingness to donate

von Mendini, Monica
Veröffentlicht in Journal of business research (2022)

Designing luxurious food experiences for millennials and post-millennials

von Mendini, Monica
Veröffentlicht in Developing successful global strategies for marketing luxury brands (2021)

The dual-process model of similarity in cause-related marketing : how taxonomic versus thematic partnerships reduce skepticism and increase purchase willingness

von Mendini, Monica
Veröffentlicht in Journal of business research (2018)

Retail kiosks : how regret and variety influence consumption

von Krishen, Anjala S.
Veröffentlicht in International journal of retail & distribution management (2010)

Alternative food consumption (AFC) : idiocentric and allocentric factors of influence among low socio-economic status (SES) consumers

von Batat, Wided
Veröffentlicht in Journal of marketing management (2017)

The experiential pleasure of food : a savoring journey to food well-being

von Batat, Wided
Veröffentlicht in Journal of business research (2019)