<<The>> culturally customized Web site : customizing web sites for the global marketplace

von Singh, Nitish
Veröffentlicht 2005

Internationalization and performance : the moderating effects of organizational learning

von Hsu, Chin-chun
Veröffentlicht in Omega (2008)

An overview of marketing strategy and planning

von Zinkhan, George M.
Veröffentlicht in International journal of research in marketing (1994)

An overview of marketing strategy and planning

von Zinkhan, George M.
Veröffentlicht in Marketing strategy ; Vol. 2: Marketing strategy processes and tools (2009)

Culturally customizing websites for US Hispanic online consumers

Veröffentlicht in Journal of advertising research (2008)

Chinese consumer decision-making styles : a comparison between the coastal and inland regions

Veröffentlicht in Journal of business research (2010)