Factors affecting skepticism toward green advertising

von Paço, Arminda
Veröffentlicht in Green advertising and the reluctant consumer (2014)

"Green" segmentation : an application to the Portuguese consumer market

von Paço, Arminda
Veröffentlicht in Marketing intelligence & planning (2009)

Entrepreneurship and education : links between education and entrepreneurial activity

von Raposo, Mário
Veröffentlicht in International entrepreneurship and management journal (2011)

Green consumer market segmentation : empirical findings from Portugal

von Paço, Arminda
Veröffentlicht in International journal of consumer studies (2010)

Special issue: Entrepreneurship and education

Veröffentlicht 2011

Factors affecting skepticism toward green advertising

von Paço, Arminda
Veröffentlicht in Journal of advertising (2012)

Market segmentation : an application to the Schist Village tourism destinations = Segmentacija Tržišta : primjena na turističkim destinacijama Schist Village

von Paço, Arminda
Veröffentlicht in Market (2017)

Determining the characteristics to profile the "green" consumer: an exploratory approach

von Paço, Arminda
Veröffentlicht in International review on public and nonprofit marketing (2008)

Environmental activism and consumers' perceived responsibility

von Paço, Arminda
Veröffentlicht in International journal of consumer studies (2016)

Corporate volunteering : a case study centred on the motivations, satisfaction and happiness of company employees

von Paço, Arminda
Veröffentlicht in Employee relations (2013)

Relation between antecedents, barriers and consequences of sustainable practices in the wine tourism sector

von Nave, Ana
Veröffentlicht in Journal of destination marketing & management (2021)

Entrepreneur's profile : a taxonomy of attributes and motivations of university students

von Raposo, Mário
Veröffentlicht in Journal of small business and enterprise development (2008)

Motivations for participating in clinical trials and health-related product testing

von Paço, Arminda
Veröffentlicht in Journal of medical marketing (-2015)

Influence of internal marketing on organizational commitment : evidence from care institutions for the elderly = Utjecaj internog marketinga na predanost organizaciji : nalazi iz...

von Alves, Helena
Veröffentlicht in Market (2015)

Sustainable consumption and plastic packaging : relationships among product involvement, perceived marketplace influence and choice behavior

von Kautish, Pradeep
Veröffentlicht in Journal of retailing and consumer services (2022)

Identifying the green consumer: a segmentation study

von Paço, Arminda
Veröffentlicht in Journal of targeting, measurement and analysis for marketing (2009)

Development of a green consumer behaviour model

Veröffentlicht in International journal of consumer studies (2013)

Entrepreneurship education and the propensity for business creation : testing a structural model

Veröffentlicht in International journal of entrepreneurship and small business (2010)

Entrepreneurial intention among secondary students : findings from Portugal

Veröffentlicht in International journal of entrepreneurship and small business (2011)

Propensity to firm creation : empirical research using structural equations

Veröffentlicht in International entrepreneurship and management journal (2008)