Marketing profitability analysis: an annotated bibliography

von Ostrom, Lonnie L.

Maintaining effective suppliers : a small business approach

von Wieters, C. David
Veröffentlicht in Journal of small business management (1977)

Vertical territorial restraints rules of legality and guidelines for channel design

von Ostrom, Lonnie L.
Veröffentlicht in Academy of Marketing Science Journal of the Academy of Marketing Science (1986)

Marketing profitability analysis : an annotated bibliography

von Jackson, Donald W.
Veröffentlicht 1977

Marketing profitability analysis: an annotated bibliography : An annotated bibliography

von Jackson, Donald W.
Veröffentlicht 1977

Closing the technology transfer gap.

von Jundt, John E.
Veröffentlicht in Akron business and economic review (1976)

Leveraging customers' multiple identities : identity synergy as a driver of organizational identification

Veröffentlicht in Academy of Marketing Science Journal of the Academy of Marketing Science (2012)

Marketing : an environmental perspective

Veröffentlicht 1977