"It does my head in ... buy it, buy it, buy it!" : the commercialisation of UK children's web sites

von Nairn, Agnès
Veröffentlicht in Young consumers (2008)

Pop-ups, pop-unders, banners and buttons : the ethics of online advertising to primary school children

von Nairn, Agnès
Veröffentlicht in Journal of direct, data and digital marketing practice (2007)

Children and privacy online

von Nairn, Agnès
Veröffentlicht in Journal of direct, data and digital marketing practice (2007)

Researching children : are we getting it right? : a discussion of ethics

von Nairn, Agnès
Veröffentlicht in International journal of market research (2012)

"Obviously in the cool group they wear designer things" : a social practice theory perspective on children's consumption

von Nairn, Agnès
Veröffentlicht in European journal of marketing (2015)

Defend the indefensible : helping children cope with the implicit influence of online game advertising

von Hang, Haiming
Veröffentlicht in Advertising in new formats and media (2016)

Blinded by science : the managerial consequences of inadequately validated cluster analysis solutions

von Bottomley, Paul
Veröffentlicht in Fundamentals of marketing research ; Vol. 5 (2007)

Children as vulnerable consumers : a first conceptualisation

von Spotswood, Fiona
Veröffentlicht in Journal of marketing management (2016)

Consumer kids : how big business is grooming our children for profit

von Mayo, Ed
Veröffentlicht 2009

Blinded by science : the managerial consequences of inadequately validated cluster analysis solutions

von Bottomley, Paul
Veröffentlicht in Marketing research ; Vol. 4: Developmental challenges in marketing research (2009)

Consumer kids : how big business is grooming our children for profit

von Mayo, Ed
Veröffentlicht 2009

Learning from giants : exploring, classifying and analysing existing knowledge on market research

von Nairn, Agnès
Veröffentlicht in International journal of market research (2007)

The role of commodified celebrities in children's moral development : the case of David Beckham

von Wicks, Patricia Gayá
Veröffentlicht in Brands (2015)

Learning from giants : exploring, classifying and analysing existing knowledge on market research

von Nairn, Agnès
Veröffentlicht in Marketing research ; Vol. 1: The nature and scope of marketing research (2009)

How effective is creativity? : emotive content in TV advertising does not increase attention

von Heath, Robert G.
Veröffentlicht in Journal of advertising research (2009)

Measuring childhood materialism: refining and validating Schor's Consumer Involvement Scale

Veröffentlicht in Psychology & marketing (2010)

Exploring the relations in relational engagement : addressing barriers to transformative consumer research

von Piacentini, Maria
Veröffentlicht in Journal of business research (2019)

Conducting international consumer research with children : challenges and potential solutions

von Lowrey, Tina M.
Veröffentlicht in The Routledge companion to consumer behavior (2020)