El boca-oído de clientes insatisfechos : un enfoque de segmentación en servicios de restaurantes : a segmentation approach in restaurants services = World-of-mouth of dissatisfie...

von Moliner-Velázquez, Beatriz
Veröffentlicht in Universia business review (2012)

La lealtad como base de segmentación de clientes en el comercio minorista : = Loyalty as a basis for customer segmentation in retail trade

von Moliner Velázquez, Beatriz
Veröffentlicht in Información comercial española (2010)

Heterogeneity analysis in the university context : a proposal based on service quality perceptions

von Fuentes Blasco, Maria
Veröffentlicht in Cases on innovations in educational marketing (2011)

Exploring relationship variables and Information and Communication Technologies use in industrial segmentation

von Fuentes-Blasco, María
Veröffentlicht in Management decision (2017)

The ICT effects and the switching costs on the relational variables : an application in retail trade of Greece and Spain

von Sylvestros, Ktinosonstan Faidon
Veröffentlicht in Journal of euromarketing (2013)

Analyzing heterogeneity on the value, satisfaction, word-of-mouth relationship in retailing

von Fuentes-Blasco, María
Veröffentlicht in Management decision (2017)

Effects of value and innovation on brand equity in retailing

von Moliner-Velázquez, Beatriz
Veröffentlicht in The journal of brand management (2019)

Latent segmentation in business-to-business based on information and communication technology and relationship variables

von Fuentes-Blasco, Maria
Veröffentlicht in Tourism economics (2017)

Value antecedents in relationship between tourism companies

von Moliner-Velazquez, Beatriz
Veröffentlicht in The journal of business & industrial marketing (2014)

Information and communication technologies in rural hotels

von Ruiz-Molina, María-Eugenia
Veröffentlicht in International journal of sustainable economy (2010)

Customer relations and loyalty-based segmentation : a b2b approach in the tourism industry

von Gil Saura, Irene
Veröffentlicht in Customer relations (2011)

Satisfaction with service recovery : moderating effect of age in word-of-mouth

von Moliner-Velázquez, Beatriz
Veröffentlicht in The journal of consumer marketing (2015)

Relational benefits, value, and satisfaction in the relationships between service companies

von Ruiz-Molina, María-Eugenia
Veröffentlicht in Journal of relationship marketing (2015)

Measuring the antecedents of e-loyalty and the effect of switching costs on website

Veröffentlicht in The service industries journal (2010)

Cognitive and affective causes of consumer dissatisfaction with the hospitality encounter

Veröffentlicht in Journal of hospitality marketing & management (2009)

Analysing the fulfilment of service recovery paradox in retailing

von Fayos-Gardó, Teresa
Veröffentlicht in The international review of retail, distribution and consumer research (2017)

Role of marketing and technological innovation on store equity, satisfaction and word-of-mouth in retailing

von Fuentes-Blasco, María
Veröffentlicht in The journal of product & brand management (2017)

Causes for complaining behaviour intentions : the moderator effect of previous customer experience of the restaurant

Veröffentlicht in The journal of services marketing (2010)

Determinantes del comportamiento de queja y su importancia en la segmentación de clientes insatisfechos : = The importance of the complaint behavior determinants on the segmentat...

Veröffentlicht in Cuadernos de economía y dirección de la empresa (2008)