<<The>> marketisation of higher education and the student as consumer

Veröffentlicht 2011

Digital virtual consumption

Veröffentlicht 2012

Special issue: consumer behaviour in higher education

Veröffentlicht 2016

"Pouring politics down our throats" : political CSR communication and consumer catharsis

von Grigore, Georgiana
Veröffentlicht in Redefining corporate social responsibility (2018)

Normalisation of and resistance to consumer behaviour in higher education

von Scullion, Richard
Veröffentlicht in Journal of marketing for higher education (2016)

The uncomfortable mix of seduction and inexperience in vocational students' decision making

von Haywood, Helen
Veröffentlicht in Marketing intelligence & planning (2010)

Attachment to digital virtual possessions in videogames

von Watkins, Rebecca
Veröffentlicht in Research in consumer behavior (2012)

Conceptualizing consumption in the imagination : relationships and movements between imaginative forms and the marketplace

von Jenkins, Rebecca
Veröffentlicht in Marketing theory (2018)

Digital virtual consumption as transformative space

von Molesworth, Mike
Veröffentlicht in The Routledge companion to digital consumption (2013)

"I'll sell this and I'll buy them that" : eBay and the management of possessions as stock

von Denegri-Knott, Janice
Veröffentlicht in Journal of consumer behaviour (2009)

The playfulness of eBay and the implications for business as a game-maker

von Molesworth, Mike
Veröffentlicht in Journal of macromarketing (2008)

Redistributed consumer desire in digital virtual worlds of consumption

von Denegri-Knott, Janice
Veröffentlicht in Journal of marketing management (2013)

The messy social lives of objects : inter-personal borrowing and the ambiguity of passession and ownership

von Jenkins, Rebecca
Veröffentlicht in Journal of consumer behaviour (2014)

New corporate responsibilities in the digital economy

von Georgiana, Grigore
Veröffentlicht in Corporate social responsibility in the post-financial crisis era (2017)

The marketisation of higher education and the student as consumer

Veröffentlicht 2011

Games people play with brands : an application of transactional analysis to marketplace relationships

von Molesworth, Mike
Veröffentlicht in Marketing theory (2018)

The relationship between ownership and possession : observations from the context of digital virtual goods

von Watkins, Rebecca D.
Veröffentlicht in Journal of marketing management (2016)

The moderating role of corporate reputation and employee-company identification on the work-related outcomes of job insecurity resulting from workforce localization policies

von Ali, Imran
Veröffentlicht in Journal of business research (2020)