From crisis to success : three case studies in organizational learning

von Mitki, Yoram
Veröffentlicht in The learning organization (2011)

How El Al Airlines transformed its service strategy with employee participation

von Herstein, Ram
Veröffentlicht in Strategy & leadership (2008)

Guanxi : the evolutionary process of management in China

von Berger, Ron
Veröffentlicht in International journal of strategic change management (2013)

Israel Cancer Association : promoting the fight against breast cancer with IMC strategy

von Herstein, Ram
Veröffentlicht in International journal of pharmaceutical and healthcare marketing (2008)

Corporate image reinforcement in an era of terrorism through integrated marketing communication

von Herstein, Ram
Veröffentlicht in Corporate reputation review (2008)

Destination brand cases : repositioning destination brands at a time of crisis ; Jerusalem

von Mitki, Yoram
Veröffentlicht in Destination brands (2011)