Conflicts and value co-creation in project networks

von Mele, Cristina
Veröffentlicht in Industrial marketing management (2011)

Total quality management, gestione della conoscenza e sviluppo di learning organization

von Mele, Cristina
Veröffentlicht in Economia e politica industriale (2002)

Value innovation in B2B : learning, creativity, and the provision of solutions within Service-Dominant Logic

von Mele, Cristina
Veröffentlicht in Journal of customer behaviour (2009)

Marketing as value co-creation through network interaction and resource integration

von Gummesson, Evert
Veröffentlicht in Journal of business market management (2010)

Key dimensions of service systems in value-creating networks

von Mele, Cristina
Veröffentlicht in The science of service systems (2011)

Innovating in practices

von Russo Spena, Tiziana
Veröffentlicht in Service innovation (2016)

Eco-innovation practices

von Mele, Cristina
Veröffentlicht in Journal of organizational change management (2015)

Innovating as a texture of practices

von Mele, Cristina
Veröffentlicht in Innovating in practice (2017)

Innomediary agency and practices in shaping market innovation

von Mele, Cristina
Veröffentlicht in Industrial marketing management (2015)

"Five Co-s" in innovating : a practice-based view

von Russo Spena, Tiziana
Veröffentlicht in Journal of service management (2012)

Piccole imprese in cerca dell'eccellenza : il caso Villa Massa

von Mele, Cristina
Veröffentlicht in Piccola impresa (2009)

The Naples Forum on Service : developing theory through the practices of a community

von Gummesson, Evert
Veröffentlicht in Marketing theory (2016)

Value-creation among retailers and consumers : new insights into the furniture market

von Andreu, Luisa
Veröffentlicht in Journal of retailing and consumer services (2010)

A holistic market conceptualization

von Mele, Cristina
Veröffentlicht in Academy of Marketing Science Journal of the Academy of Marketing Science (2015)

Guest editorial: Value co-creation as a complex adaptive process

von Polese, Francesco
Veröffentlicht in Journal of service theory and practice (2017)

Practices of service innovation diffusion

von Corsaro, Daniela
Veröffentlicht in Innovating in practice (2017)

Research traditions of innovation : goods-dominant logic, the resource-based approach, and service-dominant logic

von Mele, Cristina
Veröffentlicht in Managing service quality (2014)

Co-creating value innovation through resource integration

von Mele, Cristina
Veröffentlicht in International journal of quality and service sciences (2010)

Smart sensing technology and self-adjustment in service systems through value co-creation routine dynamics

von Mele, Cristina
Veröffentlicht in Journal of business research (2023)

Practice-based approaches to learning and innovating

von Kallio, Katri
Veröffentlicht in Innovating in practice (2017)